Laredo Group

Interactive Advertising & Digital Media Training and Consulting

The Laredo Group is a leading digital media training firm dedicated to helping publishers, agencies and marketers increase their effectiveness through comprehensive knowledge and insights on what makes effective digital advertising campaigns. For sellers, our courses include the needed sales skills to be effective in a fast-changing sales environment as well as selling integrated, multi-platform programs. For buyers and marketers, our courses give a complete understanding all the criteria, technologies and process for creating, managing and optimizing campaigns. Our courses cover the display advertising, social, mobile and search marketing disciplines. The Laredo Group provides in person courses, customized training and coaching for companies and individuals, as well as pre-recorded on-demand webinars and live continuing education webinar subscriptions. Laredo Group’s clients include many of the world’s largest and most successful companies as well as smaller firms, and start-ups as well as many industry associations.

Beyond the recognition that we have deep experience in all aspects of digital media (display, social media, mobile, search, email), which is reflected in our curriculum, we have a thorough understanding of what it takes to convey knowledge of interactive media concepts, technologies and applications. Many individuals and organizations have shared with us their successes after participating in our courses, reflecting our courses proven ability to get people of every level of knowledge and training to fully understand and able to apply our courses immediate and productively.